Looking to extend the uni POSCA brand into the relm of art education, we partnered with Secret Walls to create the first ever uni-versity.

‍

At the core of this initiative, we aimed to highlight the talented artists who skillfully use uni POSCA paint markers. We created a four-day immersive experience acting as both an art university for prospect artists and a talent showcase. This culminated in a grand finale—an art competition revolved around uni POSCA.

‍

Over the span of a two week period we were able to bring kids and young adults a unique and impactful experience with POSCA as well as generate a wide variety of assets from Tutorials, to artist profiles to POSCA ads for digital/social.